I am Back

Hey People, I am Back

SEO Tips

Dont forget about the content because Content is King .

In this section i would like to tell you 10 seo tips . The SEO tips below should assist the reader in forming a basic understanding of how to create human friendly web pages which are easily understood by the most popular search engines.There are thousands of search engines but only two of them will bring you most of the traffic. They are google and yahoo .

Seo Tips

Seo Basic Tips

1. First of all i would like to tell you putting a keyword or key phrase will greatly enhance your chances of getting targeted traffic to your site. Insert keywords within the title tag so that search engine robots will know what your page is about. The title tag is located right at the top of your document within the head tags. Make sure that the title tag contains text which a human can relate to. The text within the title tag is what shows up in a search result. Treat it like a headline.

2. Use of more keywords that link to a specific page the better. Always use the keywords as anchor text to link to the page from different pages on your site. This is especially useful if your site contains many pages.

3. It is unwise to have keywords in the title tag which are not contained within the body of the page. Be sure that the text within the title tag is also in the body of the page. Adding the same text for your tag will tell the reader who clicks on your page from a search engine result that they have clicked on the correct link and have arrived at the page where they intended to visit. Robots like this too because now there is a relation between the title of your page and the headline.

The most important keywords can be bolded or colored in red. A good place to do this is once or twice in the body at the top of your article and in the sub-headings.

4. Don’t use the same title tag on every page on your website. Search engine robots might determine that all your pages are the same if all your title tags are the same. If this happens, your pages might not get indexed.

5. Do not spam the description or meta tag by putting more & more meaningless keywords or even spend too much time on this tag. SEO pros all agree that these tags are not as important today as they once were.

6. Do not link to unfriendly search engines.

7. Search engines like to index human friendly pages which contain content which is relevant to the search. Don’t use doorway pages. Doorway pages are designed for robots only, not humans.

9. Describe your images with the use of the alt tag. This will help search engines that index images to find your pages and will also help readers who use text only web browsers.

10. Submit to the search engines yourself. Do not use a submission service or submission software. Doing so could get your site banned.

Customize Your Search Pages With Google Search Wiki – A Compete Guide

Last year in November Google Labs was experimenting. This was new experiment that was able to give you authority to personalize your search results according to your preference, as you need to set the order of the results you can get that order.

What you will search the results will appear with two buttons, “like
it” and “don’t like it”. The “Like It” button move the site and search
results upwards and the “don’t like it” button removes the search
result, but only for the current query. There’s also an option to add
new pages that don’t appear in the list of search results: “at the
bottom of the search results you can give the address of a page that’s
relevant to your search. When you search for these same keyword(s) the
page you’ve suggested will appear at the top with this orange marker.”

“No discussion of Google’s ranking would be complete without asking the
common – but misguided! – question: “Does Google manually edit its
results?” Let me just answer that with our third philosophy: no manual
intervention. In our view, the web is built by people. You are the ones
creating pages and linking to pages. We are using all this human
contribution through our algorithms. The final ordering of the results
is decided by our algorithms using the contributions of the greater
Internet community, not manually by us. We believe that the subjective
judgment of any individual is, well … subjective, and information
distilled by our algorithms from the vast amount of human knowledge
encoded in the web pages and their links is better than individual
subjectivity.”

You can see more screen shots and detailed review on Justin Hileman’s blog.
Where Justin was saying that, you can search anyone’s edits and there
appears a search edit lists for each user. “This whole thing looks like
an experiment into crowdsourced search results.”

You can promote the results of any search query by voting the site,
you may add new web pages in the specific query results and also post
comment or review for the results with reading the others’ comments.
It’s not clear whether user votes influence the overall ranking
algorithm, but it’s likely that this is not the case.

You should understand the working of the Google search wiki. On the SearchEngineLand Matt McGee is explained that how it works with the appropriate screenshots and examples.

Its working is simple as explained on the SearchEngineLand in the Google SearchWiki 101: An Illustrated Guide

Chairman Resigns After Falsifying Accounting : Satyam

News of the Day——–Here is the shocking news for all of us. Satyam Computer Services Ltd. Chairman Ramalinga Raju resigned after saying he falsified earnings and assets, prompting a collapse in the stock of India’s fourth-largest software-services provider.

Raju unsuccessfully tried to sell two companies to Satyam last month in a final attempt to plug 50.4 billion rupees ($1.03 billion) of “fictitious” cash on the company’s balance sheet, he wrote in a letter to Hyderabad-based Satyam’s board today. Profits have been inflated for “several years,” he said.

Satyam, which means “truth” in Sanskrit, slumped a record 78 percent in Mumbai trading, dragging down India’s benchmark index, in a scandal that was described as “horrifying” by markets regulator C.B. Bhave. Raju’s reign unraveled in the past month as shareholders blocked the asset purchases, a World Bank ban kept Satyam from bidding for orders and four directors quit.

“This is a black day for India, the software sector and corporate-governance claims,” Arun Kejriwal, founder of Kejriwal Research & Investment Services, said in Mumbai. “If at all there’s an event that could be the biggest setback for corporate India, it is this.”

Goldman Sachs Group Inc., Citigroup Inc., HSBC Holdings Plc, and Credit Suisse Group AG suspended coverage of Satyam. The National Stock Exchange removed Satyam from its main Nifty index after the benchmark slumped 6.2 percent.

Satyam’s American depositary receipts fell $8.42, or 90 percent, to 93 cents in trading before the opening of the New York Stock Exchange. The shares were then halted by the exchange, which said it is evaluating the news.

‘Deep Shock’

“We’re in a deep state of shock by what’s been announced and we’re fairly happy that we sold when we did,” said Greg Kuhnert, a fund manager at Investec Asset Management Ltd. in London, which manages about $10 billion and sold its 0.15 percent stake in Satyam last month. “When we look at further investments in the country, we’ll have to get out a magnifying glass and really examine every bit very closely.”

Satyam maintains computer networks and provides outsourcing services for clients such as Citigroup, Nissan Motor Co. and Qantas Airways Ltd. The company employs about 53,000 people in Bangalore, Chennai and Hyderabad, and competes with Infosys Technologies Ltd., Tata Consultancy Services Ltd. and Wipro Ltd.

“This quarter will be tumultuous for us,” interim Chief Executive Officer Ram Mynampati said in an e-mailed statement. “Rumors will abound and it would be fair to assume that competition will try to leverage it to their advantage.”

Infosys, India’s second-largest software exporter, called the incident “deplorable.”

Nonexistent Cash

Of Satyam’s reported cash and bank balances of 53.61 billion rupees on Sept. 30, 50.4 billion rupees was nonexistent, Raju said in the letter sent to the Bombay Stock Exchange.

Satyam’s operating margin in the quarter ended Sept. 30 was 3 percent of revenue, instead of the reported 24 percent, Raju said. The company had sales of 21 billion rupees, 22 percent less than the stated figure of 27 billion rupees.

Raju arranged 12.3 billion rupees “to keep operations going” at Satyam during the past two years by pledging the founders’ shares and raising funds from other sources, he said.

“What started as a marginal gap between actual operating profit and the one reflected in the books of accounts continued to grow over the years,” Raju said. “It was like riding a tiger, not knowing how to get off without being eaten.”

Brother Quits

Rama Raju, the outgoing chairman’s younger brother and Satyam’s managing director, also resigned, the company said.

The founders’ concern was that poor performance, combined with the fact that they held a small stake in the company, would make Satyam an easy target for a takeover, exposing the inflated figures, he said.

Raju’s attempts to “keep the wheel moving” at Satyam was finally derailed as lenders sold most of the pledged shares because of margin calls, he said.

Satyam’s auditor PricewaterhouseCoopers LLC is examining the statement made by Raju and declined to comment further, the firm said in an e-mail, citing client confidentiality.

Prem Chand Gupta, minister for company affairs, said the government is investigating the incident. “There will be no leniency in dealing with this case,” he said in New Delhi.

The Securities and Exchange Board of India ordered a probe into trading in Satyam shares, the agency said on its Web site. Bombay Stock Exchange spokesman Kalyan Bose said the bourse will examine whether to remove Satyam from the Sensitive Index.

Maytas, World Bank

John Heine, a spokesman for the U.S. Securities and Exchange Commission, said he wasn’t authorized to confirm or deny whether the agency was investigating Satyam.

Raju scrapped the planned acquisition of Maytas Properties Ltd. and Maytas Infra Ltd. last month, less than 12 hours after announcing it, following a drop in the company’s ADRs.

Separately, the World Bank declared on Dec. 23 that the company was ineligible for contracts for eight years starting in September, alleging that improper benefits were given to the bank’s employees.

DSP Merrill Lynch Ltd. said it ended its contract with Satyam yesterday. The software provider had on Dec. 27 named Merrill as an adviser for helping it on strategic “options,” including a possible stake sale.

Vianale & Vianale, a law firm in Boca Raton, Florida, said today that it filed a class action lawsuit against Satyam and its top executives. Satyam spokesman Jim Swords declined to comment.

Raju, who won the Ernst & Young Entrepreneur of the Year award in 2007, has an MBA from Ohio University and is an alumnus of Harvard Business School, according to Satyam’s Web site.

In September, Satyam was awarded the Golden Peacock Global Award for Excellence in Corporate Governance by the London-based World Council for Corporate Governance. The council today withdrew the award.

“This company had a five-star independent board and it had a leading auditor and still it managed the con,” said Tarun Sisodia, a Mumbai-based analyst with Anand Rathi Securities Ltd. “So the question is, why only Satyam, why not every other company?”

Quick Facts for a Blog

1. There are 55 million blogs out there, if you don’t stand out you will have no chance.
2. The first second of a visitors attention is the most crucial.
3. Your main traffic should come to articles and posts inside your blog, not the home page.
4. Search engine rankings relies heavily upon the quality and quantity of links to your blog when they determine the ranking.
5. The best way to get links is by natural recommendations from other bloggers or web site owners.

How to Improve Your Search Engine Ranking on Google

Importance of Page rank is that: Google’s measure how important a web page is. PR(Page Rank) system is based on the back links. Greater the number of back links is equal to greater PR of that site. Also if a webpage has good quality links from some websites it can gain high page rank very quickly. Initially Google’s search engine results were highly dependent on the page rank of the site but these days search engines are smart enough. They don’t rely on the page rank completely but it can help you in gaining slightly better rankings.

In general, webmasters can improve the rank of their sites by increasing the number of high-quality sites that link to their pages. For more information about improving your site’s visibility in the Google search results, we recommend reviewing our blog.

PageRank is a secret algorithm which Google defines as: “…PageRank continues to provide the basis for all of our web search tools.“

Google also states: “Important, high-quality sites receive a higher PageRank, which Google remembers each time it conducts a search. Of course, important pages mean nothing to you if they don’t match your query. So, Google combines PageRank with sophisticated text-matching techniques to find pages that are both important and relevant to your search. Google goes far beyond the number of times a term appears on a page and examines all aspects of the page’s content (and the content of the pages linking to it) to determine if it’s a good match for your query.“

Weblogs

In a General way of talking a Weblog is a Web site, usually maintained by an individual with regular entries of commentary, descriptions of events,or other material such as graphics or video. It’s an online journal comprised of links and postings in reverse chronological order,meaning the most recent posting appears at the top of the page.the blogging software company acquired by Google in February 2003, has noted, weblogs are “post-centric” — the posting is the key unit — rather than “page-centric,” as with more traditional websites. Weblogs typically link to other websites and blog postings, and many allow readers to comment on the original post, thereby allowing audience discussions.

Blog Marketing

The term used to describe internet marketing via web blogs is known as Blog marketing. Blogs are different from business websites because they feature daily or weekly posts, often around a single topic or multiple topics. Blogging is suddenly at the eye of the media storm.Many organizations use blogs with their user community. This allows them to share and preview product features, functions, and benefits before the products are released. Blogs have become the next generation marketing tool to corporate websites which merely post collateral and do not provide any interactive feedback. Blogs are Basic websites which are updated Regularly.

blog-marketing-system

What Is Link Building?

Link building

 Link building is that kind of general term which used to describe anything you do to build links to your website. Link building is not about seo, not about boosting your Google PageRank, not about publishing a link directory and it’s not about swapping links with as many other websites as possible. Link building is about establishing partnerships. It’s about making the right connections to benefit your website in terms of brand, ranking and revenue growth. This is important to keep in mind. There are some links that are good for traffic, and there are some good for SEO, and some are good for both. Links that provide both traffic and a rankings boost in the search engines are obviously great, but it is important to realize that just because a link gets good traffic, it doesnt mean that it is good for SEO. The goal of SEO based link building is higher rankings.

Internet Marketing

The Internet has brought unique information and media to a global audience at low cost which is one of the major benefits that to the industry of marketing . Internet marketing has a unique quality of interactive nature to provide responses whether it is instant or elicite. Internet marketing or online marketing or emarketing does not mean to place a banner ad on another website or just building or promoting your websites. It is a combination of creative and technical aspects of internet, say as, design, development, sales and advertising .

Internet Marketing